Feature Matrix

We need to introduce a Feature Matrix component within the Journey Analysis section that automatically compares the search brand to its best-performing competitor.

Each unique journey flow (Entry & Homepage, Registration, Signing In, Finding Bets, Placing Bets, etc.) will generate a consistent comparison pattern, summarizing the heuristic performance, step complexity, and feature presence between both brands.

This new pattern will be reusable — ensuring all journeys (Registration, Depositing, Using Bonus, etc.) follow the same logic and visual layout, while the content and metrics differ based on the journey type.