How does Jurnii 360 work?

Written By Fraser Dunk

Last updated About 2 months ago

Jurnii 360 is a commercial intelligence tool that gives you real-time visibility into your competitors’ promotional strategies — including what they’re offering, when, how often, and to whom.

It tracks the live market so your CRM, trading, and marketing teams can stay one step ahead — optimizing offers, timing, and targeting with confidence.

How Jurnii 360 works, step-by-step

1. We continuously monitor your competitors

Jurnii 360 automatically tracks promotional campaigns across product verticals — scanning your selected competitor set 24/7.

It captures:

  • Bonus offers

  • Event-based campaigns

  • CRM-segmented promotions (e.g. VIP, new user)

  • Creative execution and copy strategies

  • Offer structure, terms, and targeting logic

Data is structured, benchmarked, and enriched

Our platform transforms raw promotional data into structured, comparable intelligence. You’ll see:

  • Promotion types and frequency

  • Launch timing trends

  • Perceived value scores (e.g. strength of bonus or odds boost)

  • Target segment indicators

  • Duration and lifecycle analysis

Jurnii doesn’t just collect data — it organizes it in a way that helps you make faster, more strategic decisions.

You receive visual dashboards and reports

You can view competitor activity in real time, filter by brand or campaign type, and benchmark yourself against others.

The dashboard includes:

  • Offer timelines

  • Campaign comparisons

  • Historical data by month, brand, or market

  • Exportable reports to share with trading, CRM, or leadership teams

You get real-time alerts on key changes

Jurnii 360 can notify you when:

  • A competitor launches a high-impact offer

  • A new campaign type emerges

  • A category trend shifts (e.g. shortened durations, higher bonuses)

This ensures your team stays informed, responsive, and competitive.

Who uses Jurnii 360?

It’s designed for:

  • Campaign teams optimizing bonus mechanics

  • CRM teams looking for smarter segmentation and timing

  • Marketing teams benchmarking creative and campaign frequency

  • Strategy leads building stronger go-to-market or acquisition plays

How often is the data updated?

  • Data is collected continuously and you can choose at what cadence

  • Dashboards reflect updates in near real-time

  • Historical data is archived for trend analysis and reporting

How is this different from doing it manually?

Unlike internal audits or ad-hoc tracking:

  • Jurnii 360 is automated, always-on, and structured

  • You don’t need to manually screenshot, document, or scrape offers

  • Insights are instantly benchmarked and trend-ready

What used to take hours per week now takes minutes — and delivers more confidence.

Want to see your market?

Book a demo to see how Jurnii 360 can map your competitive landscape and surface unseen opportunities.